Multichannel marketing meets customers on their terms.

Your audiences are everywhere. They're engaging with your brand in a digital and physical way. With so many opportunities to connect, a multichannel marketing strategy improves your ability to maximise returns from each channel. You’re able to organise data and deliver campaigns more efficiently and effectively.
 
Email. Mobile. In store. Website. Which channel is most effective at getting your customers to buy? The short answer is: there is no right answer. To engage your audiences, you’ll likely need a combination of channels. Multichannel marketing allows you to connect with your customers where they want, when they want and how they want.

A strong online marketing strategy will help you boost your business. These 10 digital strategies have been proven to help companies improve their performance. If you employ them, you could be on your way to creating a concrete internet marketing strategy that helps you brings in more customers and retain new ones.

Creating a new website for your company or organisation is no small task. Design is only part of the challenge; building the content of the new site needs careful thought and attention. As content writers and website project managers we ask a lot of questions. we thought it might be useful to list these here for anyone considering building or redesigning a business website with us.
   CONTACT US FOR A WEBSITE
Our list of questions is pretty exhaustive. It will tease out all the important information needed to create the type of content website visitors now expect to find. We’ve grouped these questions to correspond with the key sections of a professional website.
Answer these as fully as you can in preparation for writing and structuring the new website. This thinking will make the job quicker and easier for you – a faster route to getting the new website up and working.

I’ve had a love-hate relationship with mission statements. As an online business specialist and business marketing consultant I’ve read thousands. I love it when a company's mission statement defines the business so well that it feels like strategy...       ...which unfortunately is rarely the case. Unfortunately most mission statements are pretty generic, stale, and completely useless!

So what is a mission statement?

SEO (Search Engine Optimisation)
Another component that few people understand is SEO  or getting your website to appear higher up in searches. The most common wish for a website owner is to have people find them on the internet and one of the ways to be found is through searches and to achieve this your website requires SEO.

Confusing? Yes, quite often. I just got another confused and confusing e-mail on this topic. Maybe it will help to clear it up. If nothing else, it will make me feel better. People use these different terms loosely, in some cases interchangeably. These are good things to think about, particularly when you’re thinking about your core identity, what makes your business you and things like that. Of course you don’t have to write them out, not all of them ever, not even some of them until you’re doing that formal plan for outsiders. But they can all help you settle your business identity.

Over the past few years, cyber-attacks have become the top man-made threat facing countries and companies globally. This is according to a 2018 Global Risk Landscapes report by the World Economic Forum.Taking this into account, it’s clear that the cyber threat environment will keep on evolving and continues to place informational assets at risk.

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What's so special about us?

There are so many companies and individuals offering websites out there, so why should you use DiG to create and manage your online business presence?

Yes we have years of coding and design knowledge and we are very good at building websites, but we also have actual business management experience and an understanding of what it takes to run a business from logistics through to marketing.
This is were our offering differs. We use those years of industry experience to develop online tools to assist with your business work flow and processes.
This automation will not only save you time and prevent task repetition but  it will also ensure that all your processes are compliant with current legislation.

WE OFFER ONGOING BUSINESS SOLUTIONS ...    ... not just websites!

There is something special about your business.

Our goal will be to let the world know what that is!


Proudly serving you from Melkbosstrand.

 

Get in touch

 

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HELPFUL RESOURCES

We are not cheap . . .

. . . but we do, however, offer reasonable Website Subscription Plans that make our services affordable and accessible, without sacrificing quality.  This is a great option for smaller to mid-size companies who need a great website on a budget and who also need our regular Monthly Marketing, Social Media and SEO support.

There’s always someone willing to do it cheaper, but . . .

. . . generally, when you find someone willing to do a cheap website, that is what you are getting – a cheap website, and there is always a catch to a cheap website!

Your website should work for you. It is your best employee. Would you underpay your best employee?

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